Of course you should be reading this with a grain of salt: a consultant telling you why you should hire a consultant. But remember back to when you were learning how to drive; you didn’t know what you didn’t know. You didn’t consider that when you shift before you stop completely, you’re ruining your transmission, or that when the breaks squeal, it means that you should change the pads, not turn up the music. You needed an experienced driver to say, “Hey, consider doing this,” or “Stop!” This, in a nutshell, is the benefit of having a consultant help you with your business plan.
- Process. What goes into a business plan? How do you go about tackling this beast? It can be like taking an engine apart; if you’ve never done it before, it can be mystifying as to where to start, what order to proceed in, etc. The benefit of a consultant is that they know the steps. Your business is different and has unique needs, so how the process is applied for you is important.
- Knowledge. What needs to be done? What questions have to be answered? There are some excellent books and guides on writing business plans, but they may not address each concern. If you don’t know the field, you may not realize that there’s a gap. A consultant helps you fill in those missing areas and answer the questions you hadn’t thought to ask.
- Experience. This is where knowledge and process come together to create a viable, customized solution for your business. We have worked with a variety of different companies; we know where the traps are and how to help you avoid them.
Having an experienced consultant help write your business plan is like having a trustworthy driver in the passenger seat. They’re not there to drive for you; they are there to help you steer around obstacles, accelerate in the right places, and reach your destination intact.